Disney Backs Down (A Huevo!!)

Disney has withdrawn their intentions to trademark Día de Muertos. Good job, everyone!

Criticism exploded on social media in recent days as word spread of Disney’s efforts to trademark the name associated with the November holiday. Although the studio still is moving forward on its Pixar project inspired by Mexican Day of the Dead celebrations, it has withdrawn its application to trademark “Dia de los Muertos” for various merchandising applications.